Want to Become a Google Analytics Ninja?

Master the Art of Google Analytics and Google Tag Manager

Kawasaki Ninja ZX-6R

Have you ever been driving down the highway, quietly minding your own business, when out of nowhere one or more motorcycles come screaming past you and scare you to death? It’s possible one of those bikes was a Kawasaki Ninja.

In business your website needs to be screaming past the competition, weaving effortlessly in and out of traffic on the information super highway, and maybe even doing a few tricks at 120 mph. You need to be riding Google Analytics like it’s a Ninja to make that happen.

If your Google Analytics dashboard looks like a confusing jumble of URLs, dates, and numbers, and you want to get the most use out of Google Analytics data, we have good news. The upcoming Master the Art of Google Analytics & Tag Manager classes by DFWSEM member Vertical Nerve are for you!

Google Analytics Training

Basic: January 26, 2015, 9:00am – 4:00pm

Advanced: January 27, 2015, 9:00am – 4:00pm

Both training sessions will cover key topics that give you a basic understanding of various aspects of Google Analytics. The advanced training session will enhance your basic knowledge and help you to use this valuable tool to understand metrics, goals & conversions, and more. Both sessions will be conducted by a certified Google Analytics instructor and include Q&A. The course will cover:

Best Practices for Account Configuration
Understanding Dimension & Metrics
Mastering Basic Reports
The Importance of Goals & Conversions
Effective Visitor Segmentation
Building a Killer Dashboard
How to Maintain Google Analytics

Google Tag Manager Training

January 28, 2015, 9:00am – 4:00pm

If you’re serious about Google Analytics you will want to learn how to increase the ROI on your analytics by using Google Tag Manager. This tool training session will help you do that. This tool allows you to add or change tags for tracking conversion, site analytics, re-marketing and data collection. The course will cover:

Basic Google Tag Manager Implementation Practices
The Value of Tag Management
Containers, Tags & Macros
Turbocharging Google Analytics using Google Tag Manager
Understanding & Using the Data Layer
Testing, Debugging & Quality Assurance

Location

Vertical Nerve Inc.
Campbell Center – South Tower
8150 N Central Expressway
Suite M1004
Dallas, Texas 75206
(Central Expressway and Northwest Highway)

Registration

Yes, I Want to Become a Google Analytics Ninja

Kawasaki Ninja ZX-6R by driver Photographer is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.