Scott Monty offers DFWSEM and Social Media Dallas a guide to crisis communications
Speaker: Scott Monty
July 8, 2015
6:00 pm – Registration
7:00 pm – Presentation
8:15 pm – Networking
NOAH’s Event Center
2251 N Greenville Ave
Richardson, TX 75083
Plenty of FREE parking available.
Hold onto your deerstalkers, folks. I Hear of Sherlock Everywhere podcaster, pioneer corporate social media visionary and Digital Strategy Consultant Scott Monty is coming to Dallas. Scott will be appearing at a joint meeting of DFWSEM and Social Media Dallas on Wednesday, July 8 at NOAH’s Event Center in Richardson.
If there’s anyone who understands how to nip a crisis in the bud, it’s Scott Monty. He initiated and led Ford’s social media practice, including crisis communications and blogger relations. Ranked by The Economist as one of the top 5 of the 25 Social Business Leaders and by Forbes as one of the top 10 influencers in social media, he’s also an American Marketing Association board member. And he’s been a featured keynote speaker everywhere from the New Media Expo to Social Media Week.
Scott will be presenting Digital Crisis Communications: A Survival Guide, to help you brace for the wide-ranging effects of a crisis in the Internet era. As he puts it, “Crises can happen to any business at any time, through circumstances that are within their purview or beyond their control. Certainly in the digital era, a crisis can spread farther and wider than ever before, making the effort feel like fighting a raging forest fire with a squirt gun.”
Fortunately, your business can prepare for and handle any sort of fallout from a misstep, and Scott will discuss:
- How it’s been done before: case studies of digital crisis communication
- Mistakes to avoid as you navigate the crisis
- Which assets are the most important to have at hand when you need them
Clearly, this is a can’t-miss evening.
There are only 300 seats available for this event, so there is no time to waste. Registration for this evening is being handled via Eventbrite. DFWSEM members received a unique discount code code via email and should use it to register for FREE immediately. Non-members should use the discount code DFWSEM to save $10 when they register via Eventbrite as well. So sign up today or risk missing out on vital tactics that can make all the difference when you find yourself facing a social media mob.
NOAH’S Event Center – Richardson
This is just around the corner from where we used to meet. When you exit 75 go east on Campbell Rd. At the second stop light turn left on Greenville Ave. Go through the next stop light and make your first left hand turn into the parking lot. Less than one mile from the Hyatt North Dallas you will find this great new venue.