CRM-based targeting for your social media

Get ahead of the pack with Aaron Levy and CRM-based targeting
Event Details
Speaker: Aaron Levy
Date
June 23, 2015
Schedule
Registration & Lunch
11:30 am
Presentation
11:45 am
Standing Dog
6060 N Central Expy #350
Dallas, TX 75206Plenty of FREE parking available.
Cost
$10 – Members
$20 – Non-Members
The inaugural DFWSEM PPC Lunch & Learn was a runaway success. Initially, we thought we’d have a dozen or so participants. It is a new series, after all, and a midday event can be a hard sell at the office. But more than three dozen folks showed up to be wowed by RankHammer’s own Steve Hammer as he provided an in-depth walk through of customizing Google Adwords scripts.
First and greatest resource for getting started http://t.co/zfSg52EeWn @armondhammer @dfwsem #PPC #LunchAndLearn
— Sha Menz (@ShahMenz) April 21, 2015
A hard act to follow, but Aaron Levy is going to give it a shot. The SEM consultant will be visiting virtually via livestream all the way from Philly, sharing his knowledge on how to take advantage of CRM-based targeting on Facebook, Twitter and (someday) Google. He’ll explain how targeting works, how to use internal resources to maximize match rate, and how to get the biggest audience possible out of your paid marketing efforts. And of course, Aaron will also demonstrate a few tricks and tactics to test for better customer lifecycle marketing.
Who is Aaron? A critically acclaimed SEM/PPC pro, Aaron is a senior account executive at Elite SEM. With a long history in digital marketing for brands ranging from massive to tiny, he studies consumer psychology and buyer behavior as well as the interaction between marketing and business operations.
Clearly, this is a can’t-miss situation. So register here and join us on June 23 from 11:30 am – 1:00 pm. DFWSEM corporate members Standing Dog Interactive will be hosting in their offices located at 6060 N Central Expy #350, and lunch will be provided so you don’t have to ignore your empty stomach while filling your brain. The cost is $20 for non-members — or you could join DFWSEM and save. With events like PPC Lunch & Learn, monthly presentations and networking events, and the upcoming State of Search conference, there’s absolutely no reason to wait.
Standing Dog
From southbound 75 take the Mockingbird exit and make a u-turn so you’re headed north on the access road. From northbound 75 take the Mockingbird exit and stay on the access road. Once you pass Mockingbird Station turn right on Twin Sixties Dr and left into the parking lot. There is plenty of free parking around the building including a parking garage.