Playing to Win with Custom Data
Great attendance at the #DFWSEO Meetup last night and great information on using Google Analytics and Google Webmaster Tools from the “CEO of SEO” John Nosal.
John prepared a summary of his presentation covering three key points:
- Tips and Tricks for Google Analytics
- Filtering Google Analytics Data
- Long Term Analytics Tracking
Using dashboards and custom widgets to customize the data to your specific needs.
How to filter out data that prevents you from getting accurate results.
Taking monthly snapshots and dropping them into a spreadsheet making them easier to visualize.
January is starting to fill up with great local events for online marketers. Get ready to add another event to your jam-packed calendar.
DFWSEM is a sponsor of the Dallas Interactive Marketing & Internet SEO/SEM Meetup. The January 2015 meeting will be How To Win With Custom Data: Getting the Best Out of Webmaster Tools and Analytics. Guest speaker for the evening is well known Dallas marketer John Nosal.
You know how important search results are for website traffic and for the success of your business. Google Webmaster Tools and Google Analytics are amazing tools to have in your SEO arsenal. However, as with any tool, you only get the best results when you know how to use them to your best advantage.
John will show you how to customize Google Webmaster Tools and Analytics so you can get the most from both tools. You will also learn how to use them to understand your website traffic using custom dashboards, search queries, and adding widgets.
Dallas Interactive Marketing & Internet SEO/SEM Meetup
Tuesday, January 13, 2015
16633 Dallas Parkway, Suite 100
Addison, TX 75001
One Hanover Park Building
Parking on ground level.
Do not park in parking garage.
$5 per person.
Cash and credit cards accepted.
Arrive early and enjoy some pizza and soft drinks.
6:30 – 7:00pm – It’s Networking Time
7:00 – 8:00pm – Main Presentation & Q&A
8:00 – 9:00pm – More Networking Time
About John Nosal
John J. Nosal is CEO of SEO with Internet Marketing firm, NosalCentral, which he founded in 2009. NosalCentral provides services for SMBs in the Dallas/Fort Worth area and around the country. Services offered include organic website optimization, site monitoring, maintenance, and development.
John also trains and regularly speaks on using LinkedIn for job search and business marketing. He is also co-author of Your LinkedIn Professional Network – How to Connect, Optimize and Implement for Success.
About Dallas Interactive Marketing & Internet SEO/SEM Meetup
Formed in 2008, the goal of the Dallas Interactive Marketing & Internet SEO/SEM Meetup Group is to be a powerful local resource for current information on interactive and Internet marketing. The group covers a wide range of topics from SEO, SEM, PPC, and Social Media to Web 2.0 and other technologies.
Dallas Interactive Marketing & Internet SEO/SEM members include business owners and some of the best known metroplex search engine marketing companies.
Let’s Continue This Conversation
What do you need to learn about Google Analyics & Webmaster tools?
John Nosal & Todd Ebert at Local Social 2014 by Grant Wickes is licensed under a Creative Commons Attribution 4.0 International License.