Learn pay-per-click essentials
True or false?
Pay per click advertising is only for big businesses with a team of marketing experts and a six-figure advertising budget?
That is one of the common misconceptions which keeps many small businesses from benefiting from pay per click advertising. Google AdWords’ pay-per-click (PPC) is a popular marketing channel that can help you find new prospects for your business and drive more traffic to your website.
Like many other business owners, you may have questions about using PPC such as:
- Is PPC too costly for my budget?
- Am I getting relevant and quality traffic via PPC?
- What are the best strategies to make it work for my business?
- Are there PPC alternatives to Google?
Learn more about how to use PPC to grow your business at an upcoming fireside chat event sponsored by Grasshopper. This free Google Hangout will feature a live panel discussion with three search engine marketing professionals, Matt Umbro, Sean Dolan, and Steve Hammer.
Steve Hammer will lead a team of panelists who will discuss the pros and cons of PPC advertising, how to get started, tips for improving ROI, and more.
You will also learn:
- Pay per click strategies that work
- How to know if pay-per-click advertising is right for your business
- How to get started with search engine marketing
- Advanced tips and advice those who are already using in search engine marketing
The panel of search engine marketing experts will also conduct a live review of a current landing page of one of the attendees at the end of the event.
About the panelists
Matt Umbro is the Senior Account Manager in charge of Community at Hanapin Marketing. With eight years of PPC experience, Matt specializes in e-commerce PPC and client relations.
Sean Dolan, the President and COO of PushFire specializes in creating PPC strategies.
Steve Hammer is the President of the award-winning digital marketing agency RankHammer. This Dallas-based firm focuses on helping businesses with SEO, PPC, and Analytics.
Register for Google Hangout fireside chat
When: Wednesday, July 29, at 1:00 pm CST
Where: Google Hangout
Registration Link: How to Use PPC to Grow Your Small Business