Analytics is the tool all website owners take for granted. It gives us the numbers that let us brag about awesome SEO results or how many people fail to progress off of the home page. Done right, analytics is more than just a scoreboard, it’s a detailed view of customer behavior that offline businesses could only dream about. The trick is knowing how to go deeper in the tools than just the dashboard.
The DFWSEM will be using the next meeting to talk about how to get the most out of your analytics program. We will go under the hood with two real experts in analytics to talk about maximizing the insights out of this vital tool.
Leading us for the meeting will be Tyson Kirksay and Jennifer Day.
Tyson is Director of SEM and analytics at Vertical Nerve. Tyson is a data-junkie by nature, and labeled “intense” by a longtime client. He often gets passionate about online marketing performance and measurement. He is certified with Google Analytics, Google AdWords and Microsoft AdCenter.
6:30 Check-In and Networking
7:00 Presentation Begins
8:30 Wrap up, networking at the hotel bar.
SEO Tools from site clinic
If you are interested in the list of SEO site tools listed in the recent site clinic, they have been posted. Thanks to everyone for submitting the list. We hope you find them useful.
Video SEO presentations
Refer any questions to [email protected]