Speaker: Dan Sturdivant, Brian Teague, Chris Hershberger, Michael Griffith
6:00 PM - Registration
6:30 PM - Presentation
8:00 PM - Networking
Join us on July 13th for a Panel Discussing Mobile Marketing Techniques and Technologies
Ask any knowledgeable marketer or technologist today what’s next and one of the most common answers you’ll get is “mobile.” The DFW SEM will focus our July event on understanding more about mobile marketing as we present a panel discussion of the industry, how companies can utilize mobile marketing to connect with customers and even some lessons learned from experienced mobile professionals. The event will take place Wednesday, July 13 from 6:30 p.m. until 8:30 p.m at the Renaissance Hotel in Richardson. Hors d’oeuvres will be provided, and there will be socializing at the hotel bar immediately following the event.
The panel will feature moderator and experienced mobile strategist Dan Sturdivant from WrightIMC, Brian Teague, President & Co-Founder at Pocketstop, Chris Hershberger, Manager of Marketing Technology at Michael’s Stores, and Michael Griffith, Creative Director at Bottle Rocket Apps. Combined, these panelists have worked with the best in the industry including FINA, BET, Discovery Channel, National Geographic, AARP, Choctaw Casinos, and many others. The discussion will focus on the state of the mobile marketing industry, what’s in store for the future of mobile marketing, how companies can leverage mobile marketing to drive business and the successes and failures of the panel participants in their mobile marketing experiences. The discussion will include information and insight on SMS/text messaging, mobile websites and mobile applications popularized by the advent of smart phones.
There will be informal networking both before and after the panel discussion, which is scheduled to begin approximately 7 p.m.
This month’s DFWSEM sponsor is [x]Cube LABS:
[x]cube LABS saw immense potential in mobile computing and personal telecommunications and marked it as something that was going to change our future. Established in 2008, they are an expert mobile application development company with offices in Dallas, San Francisco, New York, London and Hyderabad, India. [x]cubeLABS offers complete, end-to-end services for mobile application development across all major platforms including Apple iPhone, Google’s Android, RIM’s BlackBerry, as well as Microsoft’s Windows Mobile. With their extensive experience in the mobile space they can provide a technical hand, but can also be your strategic partner in leveraging this dynamic mobile world towards increased business efficiency and effectiveness and consumer engagement.
Their wide ranging services include: Mobile Strategy, Design, Development, Project Management, Quality Assurance, Deployment and Maintenance. In just over three years, they’ve deployed over 400 apps and worked with some of the best brands like Intel, GE, McIntosh, Hasbro, Chronicle Books, 24 Hour Fitness and North American Bancard.