Marketing automation is used by both B2B and B2C companies more than ever. But it’s not just about having the tools – it’s about using them effectively.
Our speaker this month is founding HubSpot employee and marketing automation evangelist Dan Tyre. He’s bringing a personalized version of his SMarketing presentation (Sales and Marketing Alignment). As inbound marketing soars in popularity, inbound sales becomes equally important to help scale revenue. Marketers are keen to embrace inbound, sales teams are sometimes a bit reluctant. Learn how sales & marketing alignment is critically important to success for scaling your enterprise.