Following up on E-Nor’s DFWSEM presentation this month, turn your knowledge to ACTION, whether you are just starting out with Google Analytics or need to get better insights from your existing Google Analytics. Attend the webinar on April 17th at 10AM and how to use your analytics data to take actions to improve your website.
In our webinar, Eric Fettman, Analytics Instructor & Coach at E-Nor, will show you five things that you can do today for more meaningful and actionable Google Analytics.
DURING THIS WEBINAR, YOU WILL LEARN HOW TO:
#1 – Install the Google Analytics Tracking Code
While there are many considerations for a complete implementation, basic tracking is very straightforward. We’ll discuss the how the tracking code works and how you can install it.
#2 – Set Up Goals
We’ll show you how to set up your KPIs (key performance indicators) at goals in Google Analytics.
#3 – Visually Compare Landing Page Performance
As the first touch points in visits, landing pages are critical to website success. A landing page performance chart is easy to generate…but you have to know where to look.
#4 – Segment Your Traffic
Better segmentation means better insights. We’ll learn how you can break your traffic down for better understanding.
#5 – Understand Page Value
We’ll look at one of the most important (and overlooked) metrics that Google Analytics provides for you to measure the real performance of each page on your site: Page Value.
BONUS – Install Google Tag Assistant
We’ll quickly install Google Tag Assistant in the Chrome browser so you can quickly check the Google Analytics tracking code on any page within any website.
Join us for a fun and informative hour of discussion and learning, and start getting better insights from Google Analytics for better business results.
Use code DFWSEM for total of 15% (early bird discount plus DFWSEM discount).