Tyler Hakes uncovers a whole new world of data-driven content
How often have you found yourself settling for lesser content because you or your client didn’t have the data to create a content piece that could really attract attention for your brand? You know that feeling – when you know exactly what you would do to bust things wide open, if only you had the data.
Well get yourself to this month’s DFWSEM meeting event with Tyler Hakes, Chief Content Strategist for Optimist, and put those days behind you.
Tyler is an award-winning copywriter and content strategist. He’s been creating landmark content pieces for agencies and startups for nearly a decade, and he’s headed to Dallas on June 14 to show you how you can do it too.
One of the biggest roadblocks to creating content that will attract attention across the country and right around the world, is accessing the data you need to help you tell the story. But Tyler has been using public data, the kind that is freely available no matter what industry or niche you work in, to garner links and mentions from publications like the Washington Post for years.
And we’re bringing him to Dallas so he can show you how to formulate great content ideas, and where to find the data you need to pull them off. You’ll see real examples of the kinds of public data you can get your hands on, and how you can turn it into content that will get eyes on site, links and mentions for your brand.
If you’ve ever thought about upping your content game, this presentation is unmissable. Filled with head-slapping, eye-opening, jaw-dropping ideas you’ll wish you’d thought of years ago.