Where Digital Marketing Experts Come Together
Join us for September’s Event!
The Importance of E-A-T
with Lissa Duty
E-A-T stands for Expertise, Authoritativeness, and Trustworthiness, an important factor for how Google (and your customers) judge the quality of your website. As Google continues to refine their quality algorithms, many websites with poor E-A-T saw a drop in rankings and traffic.
If your website was negatively impacted by one of these updates, or you’re looking to prepare for future quality algorithm updates, come to our September 8th event. Lissa Duty will speak on the importance of E-A-T and how to show it on your website for better rankings and conversions.
November 1-2, 20021
October 13, 2021
December 8, 2021
The Dallas-Fort Worth Search Engine Marketing Association’s goal is to promote digital marketing and increased return on investment for companies and their websites through best practices. We accomplish this through networking, education, and promotion of all forms of digital marketing. Learn more about the organization or how you can volunteer.
Become a Member Today!
Get a virtual tour of the Attend DFWSEM monthly events VIRTUALLY for one year. A virtual membership also comes with one in-person ticket per year so you can network.
In addition to getting multiple tickets for each meeting, those with a small business or corporate membership can post on the DFWSEM job board!