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FOR IMMEDIATE RELEASE
Contact:
Tony Wright
Zunch Communications
972-618-4298
twright@zunch.com
Website:
www.dfwsem.org
Search Engine Marketers in Dallas/Fort Worth
Educate Businesses on the Effectiveness of Using Web
Analytics in Marketing
Friday February 18, 1:21 pm ET
DALLAS--(BUSINESS WIRE)--Feb. 18, 2005--The
Dallas/Fort Worth Search Engine Marketing
Association (DFWSEM) will be hosting a panel
featuring web analytics specialist Dennis Hart on
how to easily become a 'search engine hero.'
Many marketers may think that being in the top
position for their search engine keywords is enough,
but they aren't making the money they could be. Web
analytics can help anyone, especially marketers,
with more than improving site navigation or testing
before and after a campaign. Understanding what
keywords users are finding your site under can save
effort and generate more revenue for in the long
run.
The Dallas/Fort Worth Search Engine Marketing
Association (DFWSEM) will be hosting a panel
featuring web analytics specialist Dennis Hart on
how to easily become a 'search engine hero.' Those
who attend the panel will learn:
what's new with web analytics
how web analytics can work better for your site
why optimizing for and buying the right keywords is
helpful
how web analytics can help with more than site
navigation
If you want to become a 'search engine hero' and
make money for your site, don't miss this discussion
on new ways to make web analytics work for you.
Featured Panelist:
Dennis Hart, ClickTracks
http://www.clicktracks.com
Dennis Hart is a Sales Manager with ClickTracks Web
Analytics.
ClickTracks is a company built specifically to cater
to Marketers by
providing interactive tools to measure all of their
marketing
techniques. ClickTracks is based in Santa Cruz,
Calif.
Question and Answer session to follow panel.
Meeting Details:
Seating limited - to reserve your place, please RSVP
to 972-831-2124
Date:
Monday, February 21, 2005, 6:30 p.m.
Cost:
DFWSEM Members: Free
Non-members: $10 at the door
Meeting Place:
Romano's Macaroni Grill in Addison / North
Dallas, on
Beltline Road between Midway and the Tollway.
4535 Beltline Rd., Dallas, TX 75001
Phone: 972-386-3831 Dallas, TX 75001
Phone: 972-386-3831
http://www.macaronigrill.com/menu/default.asp?Unit_ID=001.009.0002
About DFWSEM:
The Dallas/Fort Worth Search Engine Marketing
Organization is dedicated to educating businesses in
the Dallas/Fort Worth area about the benefits of
search engine marketing. The group meets once a
month at various locations throughout the
Dallas/Fort Worth Metroplex. To become a registered
member of DFWSEM, please email info@dfwsem.org.
Individual DFWSEM memberships are $75 for the first
year. Corporate memberships are $175 for the first
year and include 3 seats to monthly DFWSEM meetings.
Additional seats for a Corporate membership are
$50/year. All annual memberships receive a link from
DFWSEM to your company web site, and a complimentary
subscription to Revenue Magazine. MasterCard, Visa,
Amex, and checks are accepted. DFWSEM meets the
third Monday of every month at various locations
around the Metroplex. For more information, visit
http://www.dfwsem.org.
--------------------------------------------------------------------------------
Contact:
Dallas/Fort Worth Search Engine Marketing
Association
Tony Wright, 972-455-4803
tony.wright@zunch.com
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