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October 18th, 2004 Meeting
Date: October 18, 2004 Time: 6:30 PM – 8:00 PM Place: Blue Mesa Grill Lincoln Park 7700 West Northwest Highway, St 740 Dallas, Texas 75225 214.378.8686 The Blue Mesa Grill is located on the southwest corner of Central Expressway and Northwest Hwy (south of Northpark Mall, and next to the Container Store / Barnes and Noble) Map: Dallas Location http://www.bluemesagrill.com/Locations.html Topic Search Engine Marketing and Optimization for Webmasters and Marketing Managers, with Catherine Seda and Shari Thurow Join the DFW SEM Association for a discussion on growing your business using search engine optimization and pay-per-click programs with leading authors Shari Thurow (Search Engine Visibility) and Catherine Seda (Search Engine Advertising). These experts will share tips for choosing the best keywords for your web site, avoiding the common design mistakes that can prevent your site from getting top rankings, and how to buy a #1 position for any keyword you want. Bring your questions about tools, tactics or rumors for the speakers and members to discuss during the open forum. Open to the public, limited seating. Please RSVP at 972.831.2124. Shari Thurow Shari Thurow is a sought-after speaker and trainer on the topics of search engine–friendly web site design, web copywriting, and link development. A popular speaker at Search Engine Strategies, web site design, and online marketing conferences worldwide, Shari’s sessions are very popular and four-star rated. Shari is the also webmaster and marketing director for Grantastic Designs, Inc. She has successfully designed and promoted web sites since 1995, and she is outsourced to many firms throughout the United States. She has a 100 percent success rate for getting client sites ranked at the top of search engine and directory queries. Shari is also the founder of the I-Design Discussion List, which discusses all aspects of effective web design, including look and feel, navigation, ease of use, database management, and download speed. Shari has been featured in many publications, including PC World, Crain’s Chicago Business, Inc. magazine, MacWorld, and ComputerUser.com. She has also received numerous design awards and content awards, including top site honors from Lycos, Business 2.0, and Computer User Magazine. Shari’s new book, “Search Engine Visibility”: http://www.searchenginesbook.com Shari’s search engine marketing articles at Clickz: http://www.clickz.com/experts/author/index.php/64983_all Grantastic Designs: http://www.grantasticdesigns.com Catherine Seda Catherine Seda is a popular conference speaker on the topics of search engine marketing, affiliate management, and low-cost web site promotion. She's known for sharing practical tips and tools in her dynamic sessions at leading search engine, marketing, and industry association conferences. Since 1995, Catherine has worked with organizations in the U.S. and Europe to leverage the Internet as a marketing tool. As the marketing executive of a web agency for five years, she championed client online promotions that included search engine optimization, pay-per-click media buys, opt-in e-mail, banner advertising, link popularity campaigns, custom sweepstakes, and ROI tracking. She also designed the search engine program, which included co-creating an affiliate trademark protection strategy, for a direct response TV agency's clients. Through her agency, Seda Communication, Catherine offers search engine seminars. Additionally, she leads a team of search engine specialists in managing corporate search engine marketing campaigns. Catherine shares revenue-generating techniques in her articles as a regular columnist for Entrepreneur magazine, editor of the Search Engine Sales e-zine, and freelance writer for industry publications including Response magazine, SearchDay (Search Engine Watch), LookSmart, Pay Per Click Analyst, FindWhat.com, and others. She's also a contributing author of Search Engine Positioning. Seda Communication http://www.sedacommunication.com Search Engine Marketing Roadshow http://www.semroadshow.com Entry is free for members, $10 for non-members at the door. Visa/MasterCard, AMEX, and checks are accepted. Please call 972.831.2124 to RSVP.
To become a registered member of DFWSEM contact any board member in the list at members or email . Individual DFWSEM memberships are $75 for the first year. Corporate memberships are $175 for the first year and include 3 seats to monthly DFWSEM meetings. Additional seats for a Corporate membership are $50/year. All annual memberships receive a link from DFWSEM to your company web site. Please inquire about Sponsorships. MasterCard, Visa, Amex, and checks are accepted. DFWSEM meets the third Monday of every month at various locations around the Metroplex. Please, if you know of items that need to be on the agenda of a meeting, email them to Dallas Search Engine Optimization |
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