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Agenda for August 2005 Meeting

Seating limited - to reserve your place, please RSVP to 972.831.2124

Date:
Monday, August 22, 2005, 6:30 PM

Cost:
DFWSEM Members: Free
Non-members: $10 at the door

Meeting Place:
Dallas Grand Hotel (formerly the Harvey Hotel)
Located at the Northwest Corner of 635 and Coit Road.


Topic
Viral Marketing


FEATURED PANELISTS:
Jack Dearnbarger, Blockdot
Jack Dearnbarger is the Senior Director of Account Services at Blockdot, a creative agency focused on Advergaming and online branded entertainment. Dearnbarger works with clients on branding campaigns that provide high-impact results that engage audiences through innovative brand experiences. Blockdot works with clients that include American Airlines, AT&T, Kimberly-Clark, Kraft Foods, M&M’s, Motorola, Nokia, Skittles, Travelocity and more.

6:30 - 7:00
(30 min.) 

Networking 
Your chance to meet or consult with other DFWSEM members and SEM (Search Engine Marketing) professionals from the Dallas/Ft. Worth area.

7:00 - 7:10
(10 min.) 

DFWSEM Business 
We plan to grow and want our valued members to know our plans for all upcoming events.

7:10 - 8:10
(60 min.) 

Featured Speaker

The Dallas/Fort Worth Search Engine Marketing Association (http://www.dfwsem.org) will welcome guest speaker Jack Dearnbarger to their new meeting location, The Grand Hotel in Dallas, Texas. Dearnbarger is the Senior Director of Account Services for the Dallas-based creative agency Blockdot (http://www.blockdot.com) where he oversees online branding campaigns using Advergaming and other branded entertainment strategies. Dallas/Fort Worth Search Engine Marketing Association (DFWSEM) members and guests alike are invited to hear Dearnbarger speak about how businesses can create a “buzz” online while gaining links by using various viral marketing strategies.

In Dearnbarger’s experiences with Advergaming, branded online games usually seen on corporate websites, viral marketing practices can benefit a business or website on many levels. They can create a “buzz” surrounding a brand or website and as a result, increase the amount of links directed to a particular site. This can provide a great boost to any search engine marketing campaign or the search engine rankings for a particular website. Search engine marketers are invited to hear more about Dearnbarger’s unique experiences with interactive marketing and how they can enhance a search engine marketing campaign.
 

8:10 - 8:15
(5 min.) 

DFWSEM Closing Business 
Our thanks to our speaker.

 

To become a registered member of DFWSEM contact any board member in the list at members or email . Individual DFWSEM memberships are $75 for the first year. Corporate memberships are $175 for the first year and include 3 seats to monthly DFWSEM meetings. Additional seats for a Corporate membership are $50/year. 

All annual memberships receive a link from DFWSEM to your company web site. 

Please inquire about Sponsorships. MasterCard, Visa, Amex, and checks are accepted. DFWSEM meets the third Monday of every month at various locations around the Metroplex.

Please, if you know of items that need to be on the agenda of a meeting, email them to



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