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Agenda for August 2005 Meeting
Seating limited - to reserve your place, please RSVP to
972.831.2124
Date:
Monday, August 22, 2005, 6:30 PM
Cost:
DFWSEM Members: Free
Non-members: $10 at the door
Meeting Place:
Dallas Grand Hotel (formerly the Harvey Hotel)
Located at the Northwest Corner of 635 and Coit Road.
Topic
Viral Marketing
FEATURED PANELISTS:
Jack Dearnbarger, Blockdot
Jack Dearnbarger is the Senior Director of Account
Services at Blockdot, a creative agency focused on
Advergaming and online branded entertainment.
Dearnbarger works with clients on branding campaigns
that provide high-impact results that engage audiences
through innovative brand experiences. Blockdot works
with clients that include American Airlines, AT&T,
Kimberly-Clark, Kraft Foods, M&M’s, Motorola, Nokia,
Skittles, Travelocity and more.
6:30 - 7:00
(30 min.) |
Networking
Your chance to meet or consult with other DFWSEM
members and SEM (Search Engine Marketing)
professionals from the Dallas/Ft. Worth area. |
7:00 - 7:10
(10 min.) |
DFWSEM
Business
We plan to grow and want our valued members to
know our plans for all upcoming events. |
7:10 - 8:10
(60 min.) |
Featured Speaker
The Dallas/Fort Worth Search Engine Marketing
Association (http://www.dfwsem.org) will welcome
guest speaker Jack Dearnbarger to their new meeting
location, The Grand Hotel in Dallas, Texas.
Dearnbarger is the Senior Director of Account
Services for the Dallas-based creative agency
Blockdot (http://www.blockdot.com)
where he oversees online branding campaigns using
Advergaming and other branded entertainment
strategies. Dallas/Fort Worth Search Engine
Marketing Association (DFWSEM) members and guests
alike are invited to hear Dearnbarger speak about
how businesses can create a “buzz” online while
gaining links by using various viral marketing
strategies.
In Dearnbarger’s experiences with Advergaming,
branded online games usually seen on corporate
websites, viral marketing practices can benefit a
business or website on many levels. They can create
a “buzz” surrounding a brand or website and as a
result, increase the amount of links directed to a
particular site. This can provide a great boost to
any search engine marketing campaign or the search
engine rankings for a particular website. Search
engine marketers are invited to hear more about
Dearnbarger’s unique experiences with interactive
marketing and how they can enhance a search engine
marketing campaign.
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8:10 - 8:15
(5 min.) |
DFWSEM
Closing Business
Our thanks to our speaker. |
To become a
registered member of DFWSEM contact any board member in
the list at members or email
.
Individual DFWSEM memberships are $75 for the first year. Corporate memberships are $175 for the first year and include 3 seats to monthly DFWSEM meetings. Additional seats
for a Corporate membership are $50/year.
All annual
memberships receive a link
from DFWSEM to your company web site.
Please inquire about Sponsorships.
MasterCard, Visa, Amex, and checks are accepted. DFWSEM meets the third Monday of every month at various locations around the
Metroplex.
Please,
if you know of items that need to be on the agenda of a meeting,
email them to
Dallas Search Engine
Marketing Association Home Page |